Factori Audience Data| 1.2B unique mobile users
Synthetic Data Generation
Tags and Keywords
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£44,357.7
About
At Factori, we collect a variety of data sets from leading publishers, data platforms, online services, and data aggregators globally, linked to consumers, places, and businesses. We then combine that data with other public and private data sources to derive interests, intent, and behavioral attributes. Our proprietary algorithms then clean, enrich, unify, and aggregate these data sets for use in our products.
We have categorized Factori audience data into consumable categories such as interest, demographics, behavior, geography, etc.
Audience Data Categories:
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Brand Shoppers
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Place Category Visitors
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Demographics
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Geo-Behavioural
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Interests
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Intent
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Events
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App Usage
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Auto Ownership
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Motorcycle Ownership
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Household
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Financial
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Purchase/ Spending Behavior
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Clusters
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B2B Audiences
Here's the schema:
Segment ID
Segment Name
Segment Type
Id_type
Anonymous_ID
Business needs:
Advertising & Marketing:
Ideate your campaigns and personalize your messaging based on the online and offline behavior of your target audience.
Market Intelligence:
Study various market areas, proximity of points or interests and the competitive landscape
Credit Scoring:
Financial services can use alternative data to score an underbanked or unbanked customer by validating locations and persona.
Retail Analytics:
Analyze footfall trends in various locations and gain understanding of customer personas
Data Export Methodology:
Since we collect data dynamically, we provide the most updated data and insights via a best-suited method every month.
Refreshes: Monthly
Geographic coverage: Global (By latitude and longitude)
Read documentation here: https://docs.factori.ai/docs/audience?utm_source=direct&utm_medium=referral&utm_campaign=opendatabay
Contact us for more: https://www.factori.ai/talk-to-expert/?utm_source=direct&utm_medium=referral&utm_campaign=opendatabay
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£44,357.7
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