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Factori Web Data Web Browsing & Activity Data for AI Targeting Teams
Website Analytics & User Experience
Tags and Keywords
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"No reviews yet"
£47,000
About
Web activity data captures users browsing popular websites globally, including search queries, browsing intent, and interest categories. Data is collected dynamically and suitable for building highly accurate audience segments, intent modeling, and fraud detection pipelines based on real web behavior signals.
Geographic Coverage: Global (by country)
Refresh Cadence: Daily
Data Schema
anonymous_id
id_type
timestamp
estid
ip
user_agent
browser_family
device_type
os
url_metadata_canonical_url
url_metadata_raw_query_params
ref_domain
mapped_event
channel
search_query
ttd_id
adnxs_id
keywords
categories
entities
concepts
AI Use Cases
Audience Modeling & Segmentation — Browsing behavior, interest categories, keywords, and entities map directly to ML classification pipelines for building highly accurate audience segments.
Intent & Search Signal Modeling — Search query, raw query params, and mapped event fields provide strong intent signals for supervised learning and LLM grounding workflows.
Feature Engineering — Device type, OS, browser family, channel, and URL metadata combine to form multi-signal ML feature vectors for behavioral and contextual modeling.
Personalized Ad Targeting — Interest categories, concepts, and browsing activity signals enable deeper personalization and higher engagement rate modeling for targeted ad pipelines.
Data Enrichment — Online-to-offline consumer profiles support building holistic audience segments to improve campaign targeting via user data enrichment pipelines.
Fraud & Cybersecurity Detection — Multi-source digital signals across IP, user agent, device type, and browsing patterns support anomaly detection and fraudulent behavior identification across digital channels.
Market Intelligence — Browsing patterns, categories, and search queries across global geographies support competitive landscape analysis and market area modeling.
Delivery & Integration
- Coverage: Global by country
- Refresh Cadence: Daily
- Frequency Options: Daily, weekly, or monthly
- Data Collection: Dynamic; each export reflects the most current available data
- Reach Metrics Available on Request: Country-level counts, anonymous ID counts, IP addresses, search query volumes
Read the documentation: https://docs.factori.ai/docs/web
Talk to an expert: https://www.factori.ai/talk-to-expert/
Listing Stats
VIEWS
30
DELIVERY
INSTANT DOWNLOAD
LISTED
10/01/2026
UPDATED
27/03/2026
REGION
GLOBAL
QUALITY
5 / 5
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£47,000
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