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MrBeast Channel Performance Data
Social Media and Posts
Tags and Keywords
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Free
About
Jimmy Donaldson, known as MrBeast, is an American YouTuber and philanthropist credited with pioneering a genre of videos focused on expensive stunts and giveaways. This dataset provides an analysis of MrBeast's YouTube video titles, offering insights into viral content strategies and performance metrics. It includes data on video duration, view counts, and textual features of titles such as sentiment, character count, and word casing. The data enables users to explore correlations between title attributes and video success, or to estimate the scale of monetary giveaways associated with his content.
Columns
- video_id: The unique identifier for each YouTube video.
- title: The text title of the video (e.g., 'I Got Hunted By The Military').
- active_since_days: The number of days the video has been active on the platform.
- duration_seconds: The length of the video in seconds.
- total_views: The total number of views the video has accumulated.
- num_chars: The total character count of the video title.
- num_words: The total word count of the video title.
- num_punctuation: The count of punctuation marks present in the title.
- num_words_uppercase: The number of words written entirely in uppercase letters.
- num_words_lowercase: The number of words written entirely in lowercase letters.
- num_stopwords: The count of common stop words (e.g., 'the', 'is') in the title.
- avg_word_len: The average length of the words used in the title.
- contain_digits: A binary indicator (0 or 1) of whether the title contains numeric digits.
- startswith_digits: A binary indicator (0 or 1) of whether the title begins with a digit.
- title_sentiment: A numerical score representing the sentiment analysis of the title text.
Distribution
The dataset is provided in CSV format with a file size of approximately 77.63 kB. It contains 744 valid records (rows) and 15 columns. There are no missing or mismatched values reported across the dataset features.
Usage
- Content Strategy Analysis: Analyse which title characteristics (length, sentiment, capitalisation) correlate with higher view counts.
- Sentiment Analysis: Study the emotional tone of viral video titles.
- Trend Analysis: Observe how title styles and video durations have evolved over MrBeast's active years.
- Cost Estimation: Investigate the 'Dollar Giveaway' aspect by analysing titles related to monetary prizes.
Coverage
- Geographic: The scope is global, reflecting the international reach of the MrBeast YouTube channel, though the content originates from the USA.
- Time Range: The data covers videos active for up to approximately 3,285 days (around 9 years), with update frequencies expected quarterly.
- Demographic: Pertains to the general YouTube audience and followers of the Arts and Entertainment category.
License
CC0: Public Domain
Who Can Use It
- Data Analysts: For practising regression and correlation analysis on social media metrics.
- Content Creators: To understand successful titling strategies on YouTube.
- Social Media Marketers: To research viral trends and engagement drivers.
- Academic Researchers: For studies on digital media, internet culture, and online communities.
Dataset Name Suggestions
- MrBeast YouTube Video Metrics
- Viral Video Title Analytics
- MrBeast Channel Performance Data
- YouTube Giveaway and Stunt Statistics
Attributes
Original Data Source: MrBeast Channel Performance Data
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