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The Last Of Us HBO Series Global Twitter Engagement
Social Media and Posts
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About
A collection of recent Twitter posts centred on the highly anticipated HBO series adaptation of The Last Of Us. The data was collected using the specific hashtags #TheLastOfUs and #TheLastOfUsHBO following the television series release, which triggered significant social media discussion. This product is ideal for researchers aiming to study audience sentiment, viral content distribution, and global engagement metrics related to major entertainment franchises. The data is divided into separate files for English-only tweets and posts in all other identified languages.
Columns
- id: The unique identifier assigned to the specific Twitter post.
- author_id: The unique Twitter identifier belonging to the user who posted the content.
- text: The actual written content of the tweet.
- created_at: The date and time stamp indicating when the tweet was originally posted.
- like_count: A metric detailing the total number of likes received by the tweet.
- retweet_count: The tally of how many times the tweet was shared by other users.
- reply_count: The number of direct responses to the original tweet.
- impressions: The visibility metric, counting the number of times the tweet was viewed.
- quote_count: The frequency with which the tweet was quoted by other users.
- lang: The language identified for the text content of the tweet.
Distribution
The information is available in a tabular structure, typically provided as CSV files, which is suitable for immediate data analysis. The entire collection contains approximately 25,000 valid records. The total size of the main data file is around 6.27 MB. This is a static snapshot and is not anticipated to be updated in the future.
Usage
- Analysing audience engagement and public sentiment surrounding the launch of a major television programme or movie.
- Conducting natural language processing (NLP) studies on trending topics and user generated content.
- Exploring social media marketing efficacy and the reach of specific hashtags.
- Researching the interaction between gaming culture and mainstream entertainment adaptations.
Coverage
The data was collected over a defined period, commencing on January 19, 2023, and concluding on February 2, 2023. The scope of the content is global, reflecting contributions from worldwide Twitter users. While the English language accounts for 53% of the posts, the collection features remarkable linguistic diversity, including Spanish (15%) and many other languages, with 48 unique language identifiers present in the dataset.
License
CC0: Public Domain
Who Can Use It
- Media and Entertainment Analysts: Seeking quantifiable metrics on audience reception for HBO series content.
- Social Data Scientists: Interested in large-scale social network analysis, especially focusing on viral content creation.
- Digital Marketing Teams: To benchmark successful promotional campaigns and engagement rates in the Arts and Entertainment sector.
- Academic Researchers: Studying how online communities react to adaptations of popular video games.
Dataset Name Suggestions
- The Last Of Us HBO Series Global Twitter Engagement
- Social Media Reaction to TLOU HBO Launch (Jan-Feb 2023)
- Twitter Metrics for The Last Of Us (2023)
Attributes
Original Data Source: The Last Of Us HBO Series Global Twitter Engagement
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