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Social Media Relaxation Content Data
Social Media and Posts
Tags and Keywords
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Free
About
Focuses on analytics derived from ASMR (Autonomous Sensory Meridian Response) channels operating on YouTube. This data product was initially created out of a personal interest in how ASMR videos can aid in relaxation and language practice. It provides key metrics for analysing the scale and performance of the global ASMR community on the platform. The data is highly relevant for understanding social network trends, audience reach, and specific content performance indicators within this rapidly growing niche of digital entertainment.
Columns
- channelId: The unique identifier assigned to the YouTube channel.
- customUrl: The personalized custom URL used for the channel.
- title: The specific name of the channel.
- description: Text providing details about the channel, though this data is missing for approximately 24% of the records.
- country: The channel’s associated country code, following the ISO 3166-1 alpha-2 standard.
- viewCount: The overall number of accumulated video views for the channel.
- subscriberCount: The total number of individuals subscribed to the channel.
- videoCount: The total number of videos uploaded by the channel creator.
- madeForkids: A rating indicating if the content is designated as being for children.
- creationDate: The date on which the YouTube channel was established.
Distribution
The data is structured in a tabular format and is available as a CSV file named
ASMR_channels.csv, with a file size of approximately 690.79 kB. The product tracks 1819 unique records, each defined by 10 columns. The data is expected to be updated on a quarterly basis.Usage
This product is ideal for quantitative analysis of social media growth and performance metrics, specifically within the Arts and Entertainment category. Potential applications include tracking channel growth rates over time, benchmarking individual channel performance against the mean (for example, comparing the mean view count of 43.2 million or mean subscriber count of 174 thousand), and identifying global trends in ASMR content creation. It can also support research into content volume strategies, given that the number of videos per channel ranges up to 3342.
Coverage
The channels included in the dataset span a wide creation period, ranging from March 1, 2007, through to January 11, 2023. The average channel creation date falls around September 22, 2019. The geographic scope is worldwide, encompassing 64 unique country codes, though country information is unavailable for 45% of the channels. Among the identified locations, the United States is the most frequently cited country. The analysed channels possess a diverse audience size, with the largest having accumulated nearly 7 billion views and up to 18.8 million subscribers.
License
CC0: Public Domain
Who Can Use It
- Social Media Analysts: To study niche community growth patterns and engagement metrics.
- Marketers: To identify high-performing content creators for potential collaborations in the Arts and Entertainment sector.
- Researchers: To explore digital media trends, content monetisation, and the global distribution of relaxation content.
- Data Enthusiasts: For practicing data cleaning and statistical analysis on real-world tabular social network data.
Dataset Name Suggestions
- YouTube ASMR Channel Performance Metrics
- Global ASMR Creator Analytics
- Social Media Relaxation Content Data
Attributes
Original Data Source: Social Media Relaxation Content Data
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