Mission Statement Text Analytics Dataset
Finance & Banking Analytics
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About
This dataset contains mission statements from a diverse range of organisations, including companies, universities, and non-profitable entities. It provides valuable text statistics for each statement, such as the total number of characters, words, punctuation marks, uppercase words, lowercase words, stopwords, and the average word length. The dataset's purpose is to facilitate analysis of mission statement characteristics and their potential effectiveness.
Columns
- Company Name: The name of the organisation.
- Mission Statement: The full text of the organisation's mission statement.
- num_chars (Total Characters): The total count of characters in the mission statement.
- num_words (Total Words): The total count of words in the mission statement.
- num_punctuation (Total Punctuations): The total count of punctuation marks in the mission statement.
- num_words_uppercase (Total Upper Words): The total count of words written entirely in uppercase.
- num_words_lowercase (Total Lower Words): The total count of words written entirely in lowercase.
- num_stopwords (Total Stopwords): The total count of common words (stopwords) in the mission statement.
- avg_word_len (Avg Word Len): The average length of words within the mission statement.
Distribution
The dataset is typically provided in CSV format. It contains over 600 unique mission statements, with statistics available for each. For instance, character counts vary widely, with many statements falling in the 3 to 1601 character range, and some extending up to nearly 16,000 characters. Word counts also show a broad distribution, with many statements having between 1 and 245 words.
Usage
This dataset is ideal for various analytical purposes, including:
- Identifying frequently used, powerful, or inspiring keywords within mission statements.
- Comparing the characteristics of mission statements from different types of organisations, such as Fortune 500 companies versus others.
- Analysing linguistic attributes to assess whether organisations tend to craft clear and concise statements or longer, more elaborate ones.
- Supporting natural language processing (NLP) research and text analysis projects focused on corporate and organisational communication.
Coverage
The dataset has a global regional coverage, encompassing mission statements from organisations across the world. It includes various types of entities, such as companies, universities, and non-profit organisations. No specific time range for the mission statements is detailed in the available information.
License
CC0
Who Can Use It
- Data Scientists and Analysts: For text analysis, NLP model training, and statistical insights into organisational language.
- Business Strategists: To understand common themes and structures in effective mission statements.
- Academic Researchers: For studies on corporate communication, organisational behaviour, and linguistics.
- Students: As a practical resource for learning about data analysis and text processing.
Dataset Name Suggestions
- Organisational Mission Statements Data
- Company Mission Statement Statistics
- Mission Statement Text Analytics Dataset
- Global Organisational Missions
Attributes
Original Data Source: Mission Statements: What makes them Effective?