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TED Talk YouTube Video Engagement Data
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About
This resource contains detailed engagement metrics and metadata for all TED Talk videos uploaded to the YouTube platform. This data is designed for students who are new to Data Analysis, offering real-life material they can use to explore the field. Utilising this resource allows learners to analyse talk frequencies, determine video popularity, and study trends over time. The information helps users identify successful talks and speakers based on key engagement metrics.
Columns
The raw data file, TED.csv, includes nine distinct features documenting each talk available on the TED YouTube channel:
- video_link: The direct hyperlink to the video on YouTube.
- thumbnail_link: The URL for the video's thumbnail image on YouTube.
- duration: The recorded length of the video content.
- title: The primary title of the video.
- views: The recorded number of views for the video.
- likes: The number of positive endorsements received by the video.
- comments: The total number of user comments posted on the video.
- date: The specific date the video was published on YouTube.
- description: The accompanying textual description for the video.
Distribution
The data product is generally delivered in tabular format, commonly CSV. It includes two distinct datasets: a Raw Dataset (TED.csv) and a Preprocessed Dataset (TED_Preprocessed.csv). The raw file, TED.csv, contains 9 columns and holds 3923 individual records. This file occupies 5.05 MB of storage space.
Usage
Ideal applications and use cases for this dataset include:
- Finding the most popular TED talks, measured either by views or by the view-to-like ratio.
- Conducting frequency analysis to observe month-wise and year-wise trends in talk uploads.
- Identifying speakers who have contributed the highest number of talks or amassed the greatest total views.
- Locating TED talks from a favourite author.
- Filtering talks based on specific themes or tags, such as 'climate'.
- Practising fundamental data cleaning and exploration techniques.
Coverage
The data was scraped exclusively from the official TED YouTube channel. The scope of the dataset includes video metadata and corresponding engagement metrics for all available talks, spanning their publication dates from the channel's inception to the point of collection. There are no specific geographic or demographic constraints mentioned, as the focus is purely on the global metrics provided by the video platform.
License
CC BY-NC-SA 4.0
Who Can Use It
Intended users include:
- Beginner Data Analysts: Utilising the data to learn fundamental exploration and analytical methods with real-life data.
- Educational Institutions: Providing material for learning modules focused on data science and social media analytics.
- Researchers: Studying trends in educational content dissemination and engagement on digital platforms.
- TED Enthusiasts: Cataloguing and locating talks by specific interests, themes, or authors, while also learning Data Analytics.
Dataset Name Suggestions
- TED Talk YouTube Video Engagement Data
- Official TED Channel Metadata for Analysis
- Global TED Talks Metrics for Learners
- YouTube TED Talks Data
Attributes
Original Data Source: TED Talk YouTube Video Engagement Data
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