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Netflix Regional Financial Analysis
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About
This dataset provides a detailed overview of Netflix's global financial performance and subscriber growth from 2012 to the first quarter of 2023. It includes Netflix's revenue in US dollars and the number of paid subscribers, broken down by major geographic regions. The dataset is ideal for understanding Netflix's market penetration and financial trends over more than a decade, with specific notes on how regional data reporting changed from 2019 onwards. Netflix's financial year runs from 1st January to 31st December.
Columns
- Date: Represents the Month-Year of the respective quarter.
- Global Revenue: Total worldwide revenue, encompassing both streaming revenue and United States domestic DVD revenue. All revenue figures are presented in US Dollars.
- UCAN Streaming Revenue: Streaming revenue generated from the United States and Canada region.
- EMEA Streaming Revenue: Streaming revenue generated from the Europe, Middle East, and Africa region.
- LATM Streaming Revenue: Streaming revenue generated from the Latin America region.
- APAC Streaming Revenue: Streaming revenue generated from the Asia-Pacific region.
- UCAN Members: Number of paid subscribers in the United States and Canada region.
- EMEA Members: Number of paid subscribers in the Europe, Middle East, and Africa region.
- LATM Members: Number of paid subscribers in the Latin America region.
- APAC Members: Number of paid subscribers in the Asia-Pacific region.
- UCAN ARPU: Average Revenue Per User for the United States and Canada, calculated as streaming revenue divided by the number of months in the period (e.g., 3 months for a quarter).
- EMEA ARPU: Average Revenue Per User for Europe, Middle East, and Africa.
- LATM ARPU: Average Revenue Per User for Latin America.
- APAC ARPU: Average Revenue Per User for Asia-Pacific.
- Netflix Streaming Memberships: The overall number of paid streaming subscribers globally.
Distribution
The dataset is provided as a CSV file with a size of 3.03 kB. It is structured in a tabular format, containing 21 records or rows. Each column has 21 valid entries, indicating a consistent number of observations across all metrics.
Usage
This dataset is well-suited for a variety of analytical tasks, including:
- Tracking Netflix's financial performance and subscriber growth trends over time.
- Comparing regional revenue and subscriber numbers to identify market strengths and weaknesses.
- Analysing Average Revenue Per User (ARPU) across different geographical segments.
- Conducting market research into the global streaming industry.
- Developing predictive models for subscriber acquisition or revenue forecasting.
- Assessing the impact of historical events or strategic decisions on Netflix's business.
Coverage
The dataset spans a time range from 2012 up to the first quarter of 2023. Its geographic scope is global, with detailed breakdowns for four key regions: the United States and Canada (UCAN), Europe, Middle East, and Africa (EMEA), Latin America (LATM), and Asia-Pacific (APAC). It is important to note that Netflix began releasing data by these specific regions from 2019 onwards; prior to this, data was categorised as Domestic (UCAN) and International markets. Some revenue figures for more recent periods exclude DVD revenues, with specific amounts noted for 2020, 2021, 2022, and Q1 2023.
License
CC0: Public Domain
Who Can Use It
This dataset is invaluable for:
- Market analysts and researchers studying the streaming entertainment industry.
- Financial professionals and investors assessing Netflix's business health and potential.
- Academics and students conducting research on business models, international markets, or consumer behaviour in digital media.
- Data scientists and statisticians looking for real-world time-series data for analysis and modelling.
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Attributes
Original Data Source: Netflix Regional Financial Analysis
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