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Coke Studio Twitter Engagement Analysis
Social Media and Posts
Tags and Keywords
Trusted By
"No reviews yet"
Free
About
Weekly updated tweets offer insights into public response and sentiment surrounding the latest edition of Coke Studio. Coca-Cola's Coke Studio is a platform that celebrates diversity and bridges barriers through music, bringing together renowned and emerging artists from various genres for unique collaborations. This project presents fusion music through live studio recordings, offering a journey into the creative process and the magic created by the combined talents of diverse musicians. The aim is to understand people's reactions to this ambitious musical concept.
Columns
- id: Unique identifier for each tweet.
- conversation_id: Identifier for the conversation thread a tweet belongs to.
- created_at: Timestamp indicating when the tweet was created.
- date: The date the tweet was posted.
- time: The time the tweet was posted.
- timezone: The timezone from which the tweet was sent.
- user_id: Unique identifier for the Twitter user.
- username: The Twitter handle of the user.
- name: The display name of the Twitter user.
- place: Geographic location tagged in the tweet, if any.
- tweet: The full text content of the tweet.
- language: The language the tweet is written in.
- mentions: A list of other users mentioned in the tweet.
- urls: A list of URLs included in the tweet.
- photos: A list of URLs for photos attached to the tweet.
- replies_count: The number of replies the tweet has received.
- retweets_count: The number of times the tweet has been retweeted.
- likes_count: The number of likes the tweet has received.
- hashtags: A list of hashtags used in the tweet.
- cashtags: A list of cashtags used in the tweet.
- link: A direct link to the tweet.
- retweet: A boolean value indicating if the tweet is a retweet.
- quote_url: The URL of a quoted tweet, if applicable.
- video: A value indicating if a video is attached to the tweet.
- thumbnail: The URL of a video thumbnail, if a video is attached.
- near: Location information indicating the tweet was sent near a specific place.
- geo: Geographic data associated with the tweet.
- source: The client or application used to post the tweet.
- user_rt_id: The user ID of the retweeter.
- user_rt: The username of the retweeter.
- retweet_id: The ID of the retweet.
- reply_to: Information about the users to whom the tweet is a reply.
- retweet_date: The date of the retweet.
- translate: Translated text of the tweet.
- trans_src: The source language for translation.
- trans_dest: The destination language for translation.
Distribution
The data is provided in a single tabular CSV file named
coke_studio.csv with a size of 373.32 kB. It contains 732 records across 36 columns.Usage
- Sentiment Analysis: Analyse public opinion and sentiment towards Coke Studio seasons, artists, and specific songs.
- Trend Identification: Identify trending topics, artists, and hashtags related to the music platform.
- Market Research: Understand audience engagement and reactions to gauge the success of musical collaborations.
- Network Analysis: Map conversations and influence between users discussing Coke Studio.
Coverage
This dataset contains tweets collected between 15 February 2023 and 25 February 2023. The data includes tweets in 26 different languages, with English being the most common. Geographic and demographic information is largely absent, as fields like 'place', 'near', and 'geo' are empty.
License
CC0: Public Domain
Who Can Use It
- Data Analysts: Can perform sentiment analysis and track engagement metrics to measure public reception.
- Music Journalists and Bloggers: Can use the data to support articles and reports on music trends and audience reactions.
- Marketing Professionals: Can analyse tweet data to understand brand perception and campaign effectiveness.
- Academic Researchers: Can study online discourse and social media trends within the context of cultural events like Coke Studio.
Dataset Name Suggestions
- Coke Studio Twitter Engagement Analysis
- Public Response to Coke Studio on Twitter
- Coke Studio Tweet Sentiment Data
- Social Media Reactions: Coke Studio Edition
- Weekly Coke Studio Twitter Feed
Attributes
Original Data Source: Coke Studio Twitter Engagement Analysis
QUALITY